LEGO Smart Play at CES 2026 illustrates the appeal: technology entering familiar products. AI, mobility and home applications remain official topic areas to follow as the 2027 launches develop.
Multiple venues, including Las Vegas Convention Center, Venetian Campus and C Space Campus2027.01.06 — 2027.01.09ExhibitionsIndustry only · 18+
FIND YOUR REASON
Different goals. Your own reason to go.
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2026 · LEGO Smart Play: bricks that respond
CES’s 2026 coverage featured Smart Play using sensors, sound, light and real-time interaction. Our interest is how technology adds to hands-on play—a past example of the consumer-tech ideas worth exploring live.
Exhibitions
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Eureka Park: see products at an early stage
CES’s startup destination offers a route from established brands toward early products. Ask who a product serves, whether its demo is repeatable and when it ships. Applications are open for 2027.
Exhibitions
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AI, home or mobility: choose a use case
For the home, compare device connections and everyday controls; for mobility, examine in-car interaction; for AI, ask what actually changes for the user. These are editorial routes through official topic areas, not unannounced product claims.
Exhibits: January 6, 10:00–18:00; January 7–8, 09:00–18:00; January 9, 09:00–16:00 (Las Vegas time). Conference, media and C Space schedules differ.
America/Los_AngelesMore programme details
Consumer technology products and industry exhibits
Industry professionals only, aged 18+
Multiple venues; media and exhibition schedules differ
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Venue & travel
Multiple venues, including Las Vegas Convention Center, Venetian Campus and C Space Campus
Confirm whether your agenda uses LVCC, Venetian or C Space. The LVCC guide lists Tech Express shuttles near Central Plaza, the Monorail and Vegas Loop.
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Entry & companions
Attendees must be 18+ and connected to the consumer technology industry. Provide credentials as an attendee, media representative or exhibitor. The event is explicitly closed to the general public.
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Tickets & access
Complete 2027 registration prices were not confirmed in this check. See the official registration process for categories and fees.
See official CES service guides for venue-specific accessibility and transport; facilities differ by campus.
Sources & image credits
Dates and entry details refer to this edition; individual sessions may differ.
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